Tuesday, July 23, 2013

Resort 2014

Sneak peek into new collection from DaRousso Resort 2014 gives a whole new idea about the brand. For the first time DaRousso releses Resort collection that is all about summer holidays. Light fabrics and navy colors combined with rough finished, torn like pieces as well as polished, tailor-perfect peaces represent the collection that covers both day and evening needs and make perfect choice of two different styles that are the summer most favorite: beach casual hangout with torn like look, somehow rock like but also graphic and polished look which suits perfectly luxury scenery, boating and upscale fun.
Color range goes from bleached white, beige, sun faded blue and navy dark blue. Fabrics that the collection combines are mostly cottons, viscose, silk but also fabrics like super jersey that the brand incorporates in almost all collections due to the wonderful feeling to it and usability in casual and evening wear. Also used are fabrics that are windproof and they are also used in an innovative way incorporated on a long dress which could be worn day and night.
Very important thing to mention is integration of new technologies creating dirt proof clothes, which happens due to the brands devotion to Nano-tech implementation in fashion industry. As well the brands makes a strong ecological statement by creating peaces that are cutting-edge mastering zero waste approach to design. After a short break the brand DaRousso comes back with a mission to change the design Id it has and as well to change the way we think. New technologies, Nano-tech, zero waste and body respectful designs translate into soft, sensual and all-time collection that carries the smell of Mediterranean and Greek islands but at the same time reflects in a certain way the deeper sense of life in Greece today.
The brand is planning to launch the collection in August, followed by the Summer 2014 in October.
Photo credits:
photo Miki Barlok
model Alicja Troushi
make up Nikolas MUA
hair Constantin Von Blood
fashion editor Dusanka DaRousso Duric

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